The Motorsport arm of automotive electronics heavyweight Bosch has joined TARGA Tasmania as an official partner.
The sponsorship coincides with an important milestone for the world’s most highly regarded tarmac rally which celebrates its 30th anniversary from April 26 to May 1.
As part of the arrangement Bosch will attach its name to the official finish at Princes Wharf 1 in Hobart which will be known as the Bosch Motorsport Official Finish.
Gavin Smith, President and Chairman of Bosch Australia, said the adjustable ABS which Bosch develops is crucial for the varied challenges created by Tasmania’s unique roads.
“As a past TARGA Tasmania competitor, I have a personal appreciation for how gruelling this event is, and what it takes to not only finish, but to finish well,” Mr Smith said.
“With the extreme variety of road surfaces and weather conditions across the six days, Bosch’s in-car adjustable Motorsport ABS will give competitors using it an important edge. I wouldn’t want to compete without it.”
Bosch is highly regarded in global motorsport which includes Formula One and the time-honoured Le Mans 24-Hour sports car race in France.
“Bosch Motorsport has been providing high performance components to all levels of motorsport since 1901, and we’re excited to be adding TARGA to the long list of categories we have directly supported, which includes the 24 Hours of Le Mans and Formula One,” Bosch Motorsport Australia’s Blake Jones said.
“We hope to showcase the market-leading performance and reliability which have established Bosch Motorsport’s electronics and fuel delivery as the choice of factory race teams across Europe, Asia and America.
“We look forward to meeting Australian competitors at all three TARGA competition events this year and discussing how their vehicle performance can be further optimised with Bosch Motorsport’s cutting edge technology.”
TARGA chief executive Mark Perry says Bosch Motorsport joining TARGA as an official partner solidifies the high standing the event has among the international motorsport community.
“We are indeed honoured that Bosch Motorsport have jumped on board and we look forward to a successful partnership with such a significant brand,” Perry said.
“This partnership shows the faith a company as well respected as Bosch has in our product which is entering an exciting new phase as we celebrated 30 years of our signature event, TARGA Tasmania.”
More information including road closures and the comprehensive Spectator’s Guide can be found at targa.com.au
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